Getting the most impact from your business swag marketing budget is easy!
In 2018, getting more impact from your swag marketing budget is easier than ever. The internet, trending viral products and a niche oriented factory direct supplier will help make this happen for you!
In short, this may seem like a pitch to you on how great we are and what we can do for you (which it is), but more importantly, I would like you to take 3 minutes to read this and, as a result, you can up your marketing impact and reduce your swag costs. Let me explain how and why!
We have nearly 20 years of experience in this business. I may not know much but I know a lot about this business.
In the pre-internet world the promo business adhered to a rigid dictum about how factories could only sell to suppliers and then suppliers could only sell to distributors who in turn could only sell to you. Needless to say this is a bit of a long-winded explanation and if you want to read a great article about how your promo costs add up, click on this post link.
This business model worked very well in a time before the internet. The reason: nearly 99% of all promotional products for the promo market are made in thousands of factories, the majority of which are located in Asia. You, the actual buyer, had no other way to source these products except to rely on a paper catalog and a local promotional products distributor to find and logo the promo swag for you. This was how it was done in the dark ages.
When the internet really came into its own for online shopping and easy product updating, about 8-10 years ago, the options for the promotional swag buyer (you!) were more and highly varied, but finding the right products for your needs but still left you in a confused state. Why?
“Most online promotional products supplier just recreated their 400 page catalogs into a website and simply confused the clients with too much stuff!”
Most suppliers of swag offer 1000’s of products because they want you to buy everything you ever buy from them! From pens, sticky notes, coffee mugs and everthing from soup to nuts etc they wanted every one of your purchases! This is a bad idea for you!
The reason is simple, if a supplier sells 1000’s of diverse products the supplier will be clueless as to what is trending, what is a dog and what does and doesn’t work. They simply want your sale regardless if it works or not for your needs!
We did something different. We offer only a small selection of Swag that Works! What a concept!
As we built this business, we realized that 80% of our business was gained from a handful of trending products. Over the past 2 years that included the now nearly-dead fidget spinner, the much alive fidget cube, pop sockets and a handful of other trending ideas.
We have a millennial staff that follows Kickstarter, YouTube and other trend indicators to identify promotional products trends early. We research and source them, then bring them to the market so you can get your logo on them! Sounds simple enough, right? : )
We will make you look cool(er) AND save you money!
We can’t actually make you cool. Cool is a thing that someone is or isn’t and there are lots of cools, nerd cool, geek cool, swagger cool, lots of cools! We can, however, make your logo and your company look far cooler than you ever have before. It’s what we do!
“We can’t actually make you cool, you either are or you aren’t, but we can make your logo and business look VERY cool!”
The 3 R’s, Research, Reviews and ‘Riting’ serve us well.
We research the heck out of our products, making sure they function perfectly, meet our ‘criteria for cool’ (our TS8 trade secret) and can be logo’d and delivered quickly.
We review the products with hands on testers, review social media commentary on the product and conduct a general performance review of each product thoroughly before we sell it!
We then ‘rite about everything! We write articles for magazines, write essays for other marketers, and write to inform promotional swag buyers like you. After all, that is probably how you found us!
We Logo. We Deliver. We are Reliable. What more do you need to know?
We know you’ve heard this before, but in reality Trade How 8 is for 1000’s of business marketers, their best kept promo sourcing secret. We are experts at trends, experts at logo imprinting and experts at delivering the coolest trending swag before everyone else has it.
Get in touch! Call 1-888-908-6932 toll-free or email People@Tradeshow8.com
“Trade Show 8: No other swag supplier like it”